At the Innovation Camp (sometimes also called Innovation Challenge, 24-hour Camp etc.) students gather in order to address a specific business challenge to come up with ideas which would solve the problem. The Innovation Camp is an intense experience for the students since they have to propose a solution within a particular time period, given access to tools, information and resources. The students will have the possibility to foster an understanding of the world of work and a spirit of entrepreneurship through the principle of “Learning by Doing”. They will be able to develop their interpersonal as well as problem-solving skills and learn to work under very tight deadlines.
The role of the experts is to give advice to students on certain topics such as product development, finance, marketing, sales, presentation techniques etc. Each expert should be comfortable in working with young people, have some training/facilitation experience and be available to ask questions and answer students’ questions. For the final presentation the students have to supply, in written form their business plan, explaining their idea as well as strategy and uniqueness of their idea.